By The Waterbury Times|Published Feb 20, 2026

Waterbury-When The Waterbury Times launched in 2023, the goal was simple: provide consistent, community-based coverage of Waterbury — its people, its neighborhoods, its schools, and its stories.

Less than three years later, that audience has grown well beyond the city.

Today, The Waterbury Times is reaching readers across Connecticut’s 5th congressional district, connecting communities from Waterbury to Danbury and beyond.

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A Growing Local Audience

Recent site analytics show:

• Approximately 4,000- 7,000 monthly views
• Strong readership in Waterbury, Danbury, and surrounding towns within CT-05
• Additional regional traffic from Bridgeport, Hartford, and New Haven

All-time data since launch reflects tens of thousands of readers across multiple Connecticut markets, with Waterbury remaining the core and most engaged audience.

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From Local Coverage to Regional Reach

What began as a city-focused platform is growing into a regional connector.

Coverage of:

• high school sports
• crime and courts
• local government
• community events
• opinion and civic issues

is now being read and shared across multiple Connecticut cities.

A game in the NVL, a court case in Waterbury, or a community story can now reach readers across the broader region within hours.

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Why This Matters

A growing local media platform does more than publish stories — it connects communities.

This expanding readership means:

• Local businesses can reach customers across multiple cities
• Nonprofits and organizations can connect with volunteers and supporters
• Public officials and community leaders can communicate with residents
• Local stories get the visibility they deserve

In an era where many local news outlets are shrinking, independent platforms like The Waterbury Times are helping fill the information gap.

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What’s Next

The next phase of growth will focus on:

• expanding city-specific coverage pages
• increasing high school sports reporting
• deeper civic and community coverage
• building partnerships with local organizations

CT Urban Affairs-Bridgeport • Hartford • New Haven

The mission remains the same — tell local stories, consistently and responsibly — while continuing to expand the audience those stories can reach.

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Connect With The Waterbury Times

Organizations, businesses, and community groups interested in reaching readers across Waterbury and Connecticut’s 5th District can contact The Waterbury Times for partnership opportunities, sponsored posts, and community features.

contact us

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The audience is growing. The coverage is expanding.
And the mission stays local.

The Waterbury Times – Waterbury, CT Local News