The Waterbury Times|Nov 13, 2026
Twelve sponsors. $1,000 each. One year of visibility across The Waterbury Times’ publishing and distribution platforms. When the 12 positions are filled, they’re filled.
WATERBURY, Conn. — The Waterbury Times isn’t slowing down. And we’re not waiting for anyone to recognize what we’ve built.
As we prepare for 2027, The Waterbury Times is opening exactly 12 annual sponsorship positions for businesses and organizations interested in supporting and aligning themselves with our growing news operation.
The investment is $1,000 per sponsor for a full year.
That’s it. Twelve positions. First come, first served.
We have spent the past several years building something that doesn’t depend on a television truck, a fleet of vehicles, a corporate newsroom or a statewide advertising department.
We’ve built an independent news operation with a consistent publishing record, an established digital audience and distribution across multiple platforms.
Our reporting reaches beyond a website. It moves through social media, video, search, community coverage and the everyday conversations taking place throughout Waterbury.
We know what we are. We know what we’ve built. And we’re moving into the next year with a clear understanding of where we’re going.
THIS IS NOT AN OPEN CALL FOR ADVERTISING.
We are not opening an unlimited number of advertising packages. We are not looking to fill every available space with another logo. We are not chasing individual sponsorship requests throughout the year.
We’re making 12 annual positions available.
Each sponsor will receive a year-long sponsorship association with The Waterbury Times across our participating digital publishing and distribution platforms, including eligible article sponsorship opportunities.
This is an opportunity to stand alongside an independent local news organization that has established its own voice, audience and place in the Connecticut media landscape.
THE TERMS ARE SIMPLE:
- 12 annual sponsorship positions.
- $1,000 per position.
- One-year sponsorship term.
- Visibility across participating Waterbury Times platforms.
- Article sponsorship opportunities.
- First come, first served.
There is no bidding process and no complicated selection campaign. Once 12 sponsorship agreements are confirmed and the positions are filled, the opportunity closes.
WE’RE CALLING ALL CARS.
To the businesses that understand the value of local journalism, to the organizations that recognize the importance of community information, and to those who want their name associated with something being built right here in Waterbury: we’re opening the door.
The Waterbury Times has never needed to look like everybody else to operate at a level that deserves attention.
We don’t need a fleet of vehicles to establish our presence. We don’t need to chase every advertising dollar to measure our progress. And we aren’t going to spend another year explaining why independent local journalism deserves a seat at the table.
Twelve positions. Twelve commitments. One year.
The first 12 are in. The rest will have to wait until another opportunity becomes available.
Businesses and organizations interested in securing one of the 12 annual sponsorship positions can contact The Waterbury Times
DMLIVINGSTON@THEWATERBURYTIMES.COM
203-578-0039 – DM Livingston
The Waterbury Times
Real. Authentic. Waterbury.
12 SPONSORSHIPS. $1,000 EACH. 2027.


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